Google Ads Blog

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The Top Google Ads Mistakes Killing Your Campaigns (and Your ROI!)

In the last five years, I’ve audited over 500 Google Ads accounts, and one thing is clear: even the most well-intentioned campaigns can...

Santhosh K

Nov 13, 20243 min read

🚨 Google Ads campaigns feeling like a before shot?

Check out this 60 Minutes-inspired transformation! 👇 Before: Campaigns struggling, budgets burning, and results… well, not exactly...

Santhosh K

Nov 11, 20241 min read

❄️ Q4 Is Here… and so are the consequences of following “that” advice from Google Reps!

😬 “Just run it on Broad Match!” they said… 😵‍💫 “PMax will definitely scale!” they insisted… 😳 Store visits will lead to sales they...

Santhosh K

Nov 6, 20241 min read

🚀 𝗪𝗵𝗮𝘁 𝗛𝗮𝗽𝗽𝗲𝗻𝘀 𝗪𝗵𝗲𝗻 𝗬𝗼𝘂 𝗗𝗲𝗹𝗶𝘃𝗲𝗿 𝟭𝟬𝘅 𝗚𝗿𝗼𝘄𝘁𝗵 𝘄𝗶𝘁𝗵 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀? 🚀

Well, they come back with two more stores for you to manage! 😎 Here's a snapshot of one of our client's accounts, where we helped them...

Santhosh K

Nov 5, 20241 min read

𝗪𝗵𝗲𝗻 𝘄𝗲 𝗼𝗻𝗯𝗼𝗮𝗿𝗱 𝗮 𝗻𝗲𝘄 𝗰𝗹𝗶𝗲𝗻𝘁’𝘀 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝗮𝗰𝗰𝗼𝘂𝗻𝘁, 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗶𝘀 𝘀𝗶𝗺𝗽𝗹𝗲: 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝘁𝗵𝗲 𝗲𝘅𝗶𝘀𝘁𝗶𝗻𝗴 𝗞𝗣𝗜𝘀 🚀

For this UK-based DTC brand selling socks, we did just that—𝗿𝗮𝗶𝘀𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗼𝘃𝗲𝗿𝗮𝗹𝗹 𝗥𝗢𝗔𝗦 𝗯𝘆 𝗮 𝘄𝗵𝗼𝗽𝗽𝗶𝗻𝗴...

Santhosh K

Nov 4, 20241 min read

🚀 Exciting Announcement for eCommerce Brands! 🚀

We're inviting beta testers for our exclusive AI-powered app designed to generate product variants at scale for Google Shopping Ads! 📈...

Santhosh K

Oct 31, 20241 min read

What’s cooking at Guided PPC?

We’ve developed a game-changing AI tool that generates product variants at scale, and it's being tested as we speak! This tool is unlike...

Santhosh K

Sep 11, 20241 min read

Another Victory! Google Ads Account Restored

Just helped another eCommerce business get their Google Ads account unsuspended from the dreaded "Circumventing Systems Policy"! 🚀

Santhosh K

Sep 4, 20241 min read

Google Ads Bidding Strategies: A Complete Guide to Improve Your Ad Rank

Master Google Ads bidding strategies and take your campaigns to the next level

Santhosh K

Sep 3, 20243 min read

Hint: We manage Google Ads for Bazoo

We're delighted to share a recent commendation from George Clements on LinkedIn, acknowledging our team's outstanding performance in...

Santhosh K

Aug 29, 20241 min read

Scaling Google Ads For Ecommerce With Product Variants

Are you looking to take your e-commerce business to new heights? One of the most effective ways to do this is by scaling your Google Ads...

Santhosh K

Aug 15, 20241 min read

Google Ads Black Friday Checklist for E-commerce Stores - Plan Ahead for Q4

Google Ads Planning & Strategy for Black Friday Cyber Monday Marketing for DTC Ecommerce because: You’ve got only 3 months Allow AI+ML...

Santhosh K

Aug 14, 20241 min read

Helping Small Businesses Growth with Google Ads

Can't afford an agency? On a limited budget? Trying to do it yourself? Try our Starter Google Ads Management instead: https://lnkd.in/gh9...

Santhosh K

Aug 7, 20241 min read

Why Conversions Show Up In Decimals in Google Ads

Ever noticed those perplexing decimal values populating your Google Ads conversion metrics?

Santhosh K

Jul 19, 20241 min read

How to Create ROAS by Time and CPA by Time Columns in Google Ads

Embark on a journey to Google Ads excellence with our in-depth tutorial on crafting ROAS and CPA columns based on time intervals.

Santhosh K

Jul 16, 20242 min read

Conversions vs Conversions by Time Explained With Examples

Welcome to our comprehensive guide on understanding the difference between Google Ads Conversions and Conversions by Time.

Santhosh K

Jul 15, 20241 min read

How To Run Google Ads For Shopify Store In 2024

Welcome to the ultimate guide on harnessing the power of Google Ads for your Shopify store in 2024!

Santhosh K

Jul 12, 20241 min read

One more Merchant Center account unsuspended for Misrepresentation. Yayy!!

So far I have near 100% success rate in getting our clients unsuspended. Hit by Misrepresentation? DM me and I will help you get...

Santhosh K

Jul 11, 20241 min read

What Is Dynamic Remarketing in Google Ads, How It Works and Why Should You Care?

What is Dynamic Remarketing in Google Ads? How does Dynamic Remarketing work? Why is Dynamic Remarketing critical for your DTC e-commerce...

Santhosh K

Jul 1, 20241 min read

Managing Google Ads for small businesses is NOT easy

What a roller coaster ride it is to: - Watch every penny being spent - Critically examine every search term - Insane rounds of keyword...

Santhosh K

Jun 28, 20241 min read