Google Ads Blog

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The Top Google Ads Mistakes Killing Your Campaigns (and Your ROI!)

In the last five years, I’ve audited over 500 Google Ads accounts, and one thing is clear: even the most well-intentioned campaigns can...

Santhosh K

Nov 13, 20243 min read

🚨 Google Ads campaigns feeling like a before shot?

Check out this 60 Minutes-inspired transformation! 👇 Before: Campaigns struggling, budgets burning, and results… well, not exactly...

Santhosh K

Nov 11, 20241 min read

🩺 The Google Ads Doctors at Guided PPC can help save your campaigns from unexpected results! 😅

Don’t let cookie-cutter and incentive-driven advice from Google Reps take your campaigns down the wrong path! 🚫 With 15 years of...

Rhonalet Catamping

Nov 8, 20241 min read

❄️ Q4 Is Here… and so are the consequences of following “that” advice from Google Reps!

😬 “Just run it on Broad Match!” they said… 😵‍💫 “PMax will definitely scale!” they insisted… 😳 Store visits will lead to sales they...

Santhosh K

Nov 6, 20241 min read

🚀 𝗪𝗵𝗮𝘁 𝗛𝗮𝗽𝗽𝗲𝗻𝘀 𝗪𝗵𝗲𝗻 𝗬𝗼𝘂 𝗗𝗲𝗹𝗶𝘃𝗲𝗿 𝟭𝟬𝘅 𝗚𝗿𝗼𝘄𝘁𝗵 𝘄𝗶𝘁𝗵 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀? 🚀

Well, they come back with two more stores for you to manage! 😎 Here's a snapshot of one of our client's accounts, where we helped them...

Santhosh K

Nov 5, 20241 min read

𝗪𝗵𝗲𝗻 𝘄𝗲 𝗼𝗻𝗯𝗼𝗮𝗿𝗱 𝗮 𝗻𝗲𝘄 𝗰𝗹𝗶𝗲𝗻𝘁’𝘀 𝗚𝗼𝗼𝗴𝗹𝗲 𝗔𝗱𝘀 𝗮𝗰𝗰𝗼𝘂𝗻𝘁, 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗶𝘀 𝘀𝗶𝗺𝗽𝗹𝗲: 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝘁𝗵𝗲 𝗲𝘅𝗶𝘀𝘁𝗶𝗻𝗴 𝗞𝗣𝗜𝘀 🚀

For this UK-based DTC brand selling socks, we did just that—𝗿𝗮𝗶𝘀𝗶𝗻𝗴 𝘁𝗵𝗲𝗶𝗿 𝗼𝘃𝗲𝗿𝗮𝗹𝗹 𝗥𝗢𝗔𝗦 𝗯𝘆 𝗮 𝘄𝗵𝗼𝗽𝗽𝗶𝗻𝗴...

Santhosh K

Nov 4, 20241 min read

What’s cooking at Guided PPC?

We’ve developed a game-changing AI tool that generates product variants at scale, and it's being tested as we speak! This tool is unlike...

Santhosh K

Sep 11, 20241 min read

SEO vs. PPC for Early-Stage DTC Brands: Which Strategy is Right for You?

Early-stage DTC brands often face budget constraints that make it challenging to decide where to invest their marketing resources. The...

Santhosh K

Sep 9, 20243 min read

Google Ads Bidding Strategies: A Complete Guide to Improve Your Ad Rank

Master Google Ads bidding strategies and take your campaigns to the next level

Santhosh K

Sep 3, 20243 min read

Hint: We manage Google Ads for Bazoo

We're delighted to share a recent commendation from George Clements on LinkedIn, acknowledging our team's outstanding performance in...

Santhosh K

Aug 29, 20241 min read

🎯 Maximizing LinkedIn Features for Business Growth 🎯

I'm really excited about how my LinkedIn profile is shaping up, and I wanted to share a few things that have worked well for me: 🔍...

Santhosh K

Aug 27, 20241 min read

I Started out of Compulsion Now Enjoying it.

Some of you can relate to this—give me a smile if you do! 😊 After nearly two years of navigating the highs and lows, I finally took the...

Santhosh K

Aug 23, 20241 min read

Beyond Google Ads with Zach Boyette

https://youtube.com/live/ovDAnzCyxYg We went live on this Google Ads Podcast with almost no planning 5 minutes, we decided on the topic,...

Santhosh K

Aug 21, 20241 min read

Google Ads Black Friday Checklist for E-commerce Stores - Plan Ahead for Q4

Google Ads Planning & Strategy for Black Friday Cyber Monday Marketing for DTC Ecommerce because: You’ve got only 3 months Allow AI+ML...

Santhosh K

Aug 14, 20241 min read

DTC Google Ads Case Study You'll Stop to Google Reps After Watching This

New Google Ads Case Study: Why You Should Be Super Cautious Following Google Reps' Advice: https://lnkd.in/g2MePaNVIn In this Google...

Santhosh K

Aug 13, 20241 min read

Helping Small Businesses Growth with Google Ads

Can't afford an agency? On a limited budget? Trying to do it yourself? Try our Starter Google Ads Management instead: https://lnkd.in/gh9...

Santhosh K

Aug 7, 20241 min read

Why Conversions Show Up In Decimals in Google Ads

Ever noticed those perplexing decimal values populating your Google Ads conversion metrics?

Santhosh K

Jul 19, 20241 min read

Google Ads Academy - Become A World-class Google Ads Specialist

Are you ready to propel your business forward in the digital advertising realm?

Santhosh K

Jul 17, 20242 min read

How to Create ROAS by Time and CPA by Time Columns in Google Ads

Embark on a journey to Google Ads excellence with our in-depth tutorial on crafting ROAS and CPA columns based on time intervals.

Santhosh K

Jul 16, 20242 min read

Conversions vs Conversions by Time Explained With Examples

Welcome to our comprehensive guide on understanding the difference between Google Ads Conversions and Conversions by Time.

Santhosh K

Jul 15, 20241 min read